SAFE Executive summaries
Weekly and monthly performance narratives ready for email or slides. What changed, why, what to do next.
Google Analytics in ChatGPT
Connect Google Analytics to ChatGPT and get AI-powered marketing insights grounded in your real business data. Add Safe MCP as a custom connector and query your GA4 data in any chat.
Zero data storage GDPR compliant Hosted in Germany Read-only access
Setup steps
- Open ChatGPT on a supported plan (Plus, Team, or Enterprise).
- Create a custom app/connector and set the Connector URL to the MCP server URL shown above.
- Complete the Google OAuth flow to authorize access to your GA4 property.
- In a conversation, use + → More to add the connector to the chat and start asking.
ChatGPT is the world's most widely used AI assistant, trusted by millions for analysis, writing, and problem-solving. By connecting Google Analytics to ChatGPT via MCP, you can query your website traffic, campaign performance, and conversion data directly in the chat interface — no CSV exports, no switching tabs. ChatGPT queries the GA4 API in real time and returns plain-English insights grounded in your actual data.
Stop wasting time on manual analytics
Exporting CSVs from GA4 every Monday morning
Ask ChatGPT for a weekly summary in seconds, no export needed
Digging through GA4 to explain a traffic drop to your manager
ChatGPT finds the drop, identifies the cause, and drafts the explanation
Building dashboards that nobody reads
Get AI-written narratives with actionable next steps, ready for Slack or email
What you can do
Built for marketers and analysts who need fast, actionable insights.
Campaign analysis
Breakdowns by channel with ROAS, cost efficiency, and budget reallocation suggestions.
Landing page insights
Find high-traffic pages with poor engagement. Get prioritized recommendations to improve conversion.
Funnel analysis
Visualize user journeys and identify where potential customers drop off. Optimize your conversion paths.
Try these prompts
Just ask in plain English. Here's what works well.
Executive Summary
Write a 1-page exec summary of last week vs prior week. Include wins, risks, and next actions.
Paid Performance
Compare Meta vs Google Ads last 14 days: efficiency, conversion quality, budget suggestions.
Landing Pages
Which landing pages get the most sessions but underperform on engagement? Top 5 with fixes.
SEO Growth
Analyze organic sessions by landing page for the last 8 weeks. Which pages are growing fastest?
Funnel Drop-off
Show the checkout funnel from product page to purchase. Where is the biggest drop-off?
Property Audit
Audit this Google Analytics property: tracking gaps, suspicious drops, top growth opportunities.
Secure & Private
Full Access
€4.99 / month
Try free for 14 days
- Unlimited Google Analytics queries
- Works with ChatGPT, Claude & Copilot
- Executive summaries & reports
- Campaign & ROAS analysis
- Statistical significance checks
- Funnel analysis & drop-off insights
FAQ
Does this change anything in Google Analytics?
No. Safe MCP uses read-only access. We cannot modify your analytics configuration or data.
Which ChatGPT plans support custom connectors?
Custom MCP connectors are available on ChatGPT Plus, Team, and Enterprise plans. Availability may vary by workspace configuration.
Do you store my analytics data?
No. Queries are processed in real-time and results are immediately discarded. We only store encrypted OAuth tokens. See our Privacy Policy.
What happens after the free trial?
After 14 days, the subscription is €4.99/month. You can cancel anytime with two clicks — no questions asked.
Where is the service hosted?
All infrastructure runs in AWS Frankfurt (eu-central-1), Germany. Your data never leaves the EU.
What is an MCP Server?
Model Context Protocol (MCP) is the industry standard for integrating external data and tools with AI. It ensures you stay in control of your data.
How is my data encrypted?
OAuth tokens are encrypted at rest with AES-256. All connections between your browser, ChatGPT, and Safe MCP use TLS 1.3.
Can I revoke access?
Yes. You can revoke Safe MCP's access to your Google Analytics account in one click from your account page. Tokens are invalidated immediately across all systems.
Ready to ask ChatGPT about your analytics?
Copy the URL. Add it as a ChatGPT connector. Start asking. 14 days free, no credit card required.